The Good Stuff
(aka Food)
Every dog and cat will have their own unique nutritional needs that high-quality, nutritionally-complete and balanced diets will satisfy. Puppy and kitten foods are created for healthy development so your ball of fluff grows into a full sized floofer.
For adults, maintenance diets that cater to every taste and need: from different flavours to recipes for maintaining healthy weight, soothing sensitive tummies and helping with skin and coat care.
Talk to one of our Animal Care Experts about which food to feed your new pet. In the meantime, here’s an overview of the different kinds available.
Make the Switch
When introducing a new food into your pet’s diet, transition gradually to avoid stomach upsets and decreased appetite. A good rule to follow is this ratio method:
Day 1: 25% new diet and 75% old diet
Day 3: 50% new diet and 50% old diet
Day 5: 75% new diet and 25% old diet
Day 7: 100% new diet
Add a probiotic to your pet's bowl when transitioning food to support healthy gut function and help smooth out any digestive hiccups.
The Good Stuff
(aka Food)
Every dog and cat will have their own unique nutritional needs that high-quality, nutritionally-complete and balanced diets will satisfy. Puppy and kitten foods are created for healthy development so your ball of fluff grows into a full sized floofer.
For adults, maintenance diets that cater to every taste and need: from different flavours to recipes for maintaining healthy weight, soothing sensitive tummies and helping with skin and coat care.
Talk to one of our Animal Care Experts about which food to feed your new pet. In the meantime, here’s an overview of the different kinds available.
Make the Switch
When introducing a new food into your pet’s diet, transition gradually to avoid stomach upsets and decreased appetite. A good rule to follow is this ratio method:
Day 1: 25% new diet and 75% old diet
Day 3: 50% new diet and 50% old diet
Day 5: 75% new diet and 25% old diet
Day 7: 100% new diet
Add a probiotic to your pet's bowl when transitioning food to support healthy gut function and help smooth out any digestive hiccups.
Dry Kibble
Starting with meat-first ingredients, whole vegetables, and a variety of grains, classic kibble diets provide all the essential macro and micronutrients your dog or cat needs.
- Variety of recipes
- Convenient
- Complete food solution
Wet Food
Found in cans, pouches, cups or Tetra Pak®, wet foods are nutritionally complete and balanced with a higher protein to carb ratio.
- Variety of recipes & textures
- Appetizing
- Moisture-rich
Frozen raw, gently cooked, wholesome treats, and more for Devoted Pet Lovers looking to feed their pet as naturally as possible. Mainly protein-based, this diet offers a variety of different (and delicious) ways to build their bowl experience.
CULINARY foods offer so many health benefits including improved digestion, shinier coat, stronger immune system, and more.
Shop CULINARY foods in the freezer and panty- friendly options in the aisle.
Frozen Raw
Minimally processed and highly digestible, offering more than just complete and balanced nutrition. Meals include high-protein meat & bones, all-natural fruits & vegetables, and are naturally low in carbs. Easy-serve options are available.
Freeze-Dried, Air-Dried & Broths
Nutritious and delicious ways to enhance your pet's meal times. Use as a meal, topper, or flavourful broth.
Gently Cooked
Healthy ingredients cooked low and slow to retain essential nutrients, high-quality proteins, optimal digestibility, and flavour.
Raw-Boosted Kibble
Convenient to serve, with many of the benefits of raw.
Many nutritionists recommend 'rotational feeding', exposing your pet to a range of proteins and ingredients. This improves overall nutrition, prevents allergies, and offers interest to meal times.
Frozen raw, gently cooked, wholesome treats, and more for Devoted Pet Lovers looking to feed their pet as naturally as possible. Mainly protein-based, this diet offers a variety of different (and delicious) ways to build their bowl experience.
CULINARY foods offer so many health benefits including improved digestion, shinier coat, stronger immune system, and more.
Shop CULINARY foods in the freezer and panty- friendly options in the aisle.
Frozen Raw
Minimally processed and highly digestible, offering more than just complete and balanced nutrition. Meals include high-protein meat & bones, all-natural fruits & vegetables, and are naturally low in carbs. Easy-serve options are available.
Freeze-Dried, Air-Dried & Broths
Nutritious and delicious ways to enhance your pet's meal times. Use as a meal, topper, or flavourful broth.
Gently Cooked
Healthy ingredients cooked low and slow to retain essential nutrients, high-quality proteins, optimal digestibility, and flavour.
Raw-Boosted Kibble
Convenient to serve, with many of the benefits of raw.
Many nutritionists recommend 'rotational feeding', exposing your pet to a range of proteins and ingredients. This improves overall nutrition, prevents allergies, and offers interest to meal times.
The Best Stuff (aka Treats)
Like many of us, our pets' love language is often food. Fortunately, you'll find a wide variety of treats available, including occupational, training (more common for dogs), dental care, and 'just because I love you' goodies. There are also treats tailored for specific health needs like digestive care, skin & coat health, and weight management.
Treats are important for training and bonding, but keep them to 10% of your pet’s daily food intake to maintain a healthy weight.
Occupational Treats
Long-lasting, delicious, and perfect for keeping dogs calm, entertained, and out of mischief!
Training Treats
Extra yummy bite-sized rewards for positive reinforcement.
Dental Treats
Special ingredients and unique shapes clean tartar and plaque. Simple oral care for dogs and cats.
Crunch, Chew & More
In addition to specific benefits, some treats simply delight pets with a variety of tastes and textures in their diet.
Check your local store or online for the latest arrivals.
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Copyright © 2025 Pet Valu Canada Inc.
Copyright © 2025 Pet Valu Canada Inc.